Are there ezines that you receive that you just can't wait to read? I know I have 3 or 4 that I read as soon as they hit my inbox, and others that I print and put in my "reading box" next to my desk.
What do you think makes me want to read those few right away?
It's the personal connection I feel to the author, even if I don't know that person (some I've met, some I haven't yet). Besides the valuable content I get each time I read their newsletter, I am most interested in finding out what's happening with them, personally and professionally.
Continue reading "Make a Connection with Your Ezine Readers" »
