Ever sit down to write an article for your ezine and be at a loss as to what to say? It happens to the best of us, so I thought I'd share some of the ways that I get unstuck when that happens to me.
1. Offer Your Client Success Stories
You'll see me implement this idea fairly often, where I'll share a common struggle among my private clients and offer some solutions. You can take this a level deeper and offer a 'case study' of a specific client who had a specfic challenge that you helped solve and turn that into an article for your ezine.
2. Pick 3 of Your Most FAQs
Something I also encourage my clients to do is continually ask their target market what it wants help with. As you do this, over time, you'll see a common thread of frequently asked questions from your readers. Highlight three or so of those in an article with your solutions.
Continue reading "7 Quick Ways to Content For Your Ezine" »
On two different teleseminars this week, the same question was asked:
"Where do I start? With an ezine, a website, a blog, or what?"
The answer is - it depends. It depends on where you are at in your business building efforts. But after hearing this question asked often enough, I think there's something else going on ~ a request for a simple way to understand how all the pieces fit together. So, here goes:
First, you want to have a clearly defined target market, and be offering solutions to the problems that market wants solved. Then follow the steps below to leverage your time in reaching them with your offers.
Continue reading "Getting Started Online the Easy Way " »
Unfortunately, when it comes to your website, the "if you build it, they will come" strategy just doesn't work. Fortunately, there are many ways to drive high-quality traffic to your website for little to no cost. The following 5 strategies will show you how:
Continue reading "5 Free & Easy Ways to Get Traffic" »